Iman Saraei

HR · Coaching · Technology

I solve people problems with technology.

For over ten years I've helped people hire, learn and lead, in companies, schools and start-ups. Now I build the tools that make that work easier: apps, learning platforms and research into AI coaching.

Portrait of Iman Saraei, smiling, in a blue jumper and tie
  • 10+years building & leading teams
  • 200+people hired
  • 500+subscribers in 6 months
  • 30+teachers trained

01

Experience

From the classroom to HR to product: the path so far.

  1. Oct 2025 – Present

    People Systems & Operations Specialist

    Huma Therapeutics Ltd

    • Co-designed a quarterly performance review process for 160+ staff in Odoo with clear rating benchmarks, and coached managers to run reviews as development conversations rather than box-ticking.
    • Improved onboarding so new starters feel welcomed and ready to contribute from their first week.
    • Automated document generation and contractor tracking across 60+ accounts with Google Apps Script and Odoo, cutting manual admin by 80%.
    • Introduced daily triage stand-ups for the Jira People Service Desk, cutting the median time to resolve employee requests from about 6 days to about 1 day, and raising on-target resolution from 69% to 80%.
    • Standardised IR35 assessments and immigration tracking for 40+ sponsored visa holders, with zero audit discrepancies.
    • Built Huma Health Board, an effort-based fitness leaderboard that lets every colleague compete fairly (see Projects).
  2. Nov 2022 – Jan 2026

    Store Learning & Development Specialist

    Virgin Media O2

    • Help sales teams improve their results while keeping morale high.
    • See first-hand the challenges front-line staff and HR face in a fast-moving business.
    • Learn how people on the front line of a large company think and decide.
  3. Nov 2021 – Sep 2022

    Product Manager, Management Development Platform

    Yaadin.com

    • Built an education platform and its soft-skills courses from the ground up, working across UI/UX, video production, web development and sales.
    • Reached 500+ subscribers in under six months through partnerships with about 20 companies.
    • Kept the team healthy and motivated while delivering under pressure.
  4. Jan 2019 – Present

    Management Mentor & Coach · project collaborations

    Nesha Group

    • Consult and train managers to raise engagement, retention and productivity without sacrificing wellbeing.
    • Helped managers shift from micromanaging to coaching, leading to more innovation and up to a 10x increase in monthly recurring revenue.
  5. Jun 2016 – Dec 2018

    Senior HR Specialist

    Datis Elevator

    • Designed compensation & benefits, onboarding, mentorship, training, recruitment and engagement programmes.
    • Recruited 200+ people, including 20 managers and senior specialists.
  6. Jun 2013 – Oct 2015

    Education Manager & Co-founder

    Labkhand Language School

    • Started a language school for children from the ground up, with a five-person board.
    • Trained, observed, evaluated and developed 30+ teachers through courses and seminars.
    • Ran both the administration office and the education team.
  7. Nov 2009 – Mar 2012

    Teacher & Supervisor (Business English)

    Safir Language School

    • Taught English to children and adults.
    • Developed teachers through classroom observation and feedback sessions.

02

Projects

Each one starts with a people problem.

Huma Health Board on an iPhone: this week's leaderboard, with the signed-in colleague in first place on 412 points

Workplace wellbeing · Mobile app

iOSAndroidWeb

Huma Health Board

How do we bring the office's fitness Guru and the Workaholic closer and elevate their health? How do we nudge everyone towards more physical activity? The answer: Huma Healthboard, a leaderboard visible throughout the company.

The problem
Workplace wellbeing challenges usually reward whatever is easiest to count. Step counts favour runners, calorie estimates vary from one watch brand to the next, and people whose exercise doesn't fit the mould quietly drop out. With colleagues wearing Apple Watches, Fitbits and Samsung watches, a fair comparison seemed impossible.
What I built
Huma Health Board, an iOS and Android app, plus a web admin panel that puts the leaderboard on the office TV. It reads activity from each person's own health data and scores heart-rate zone minutes: how hard you worked, not what you did or which watch you wear. It has weekly and monthly leaderboards, a steps view and a personal workout history, and colleagues sign in with their work account.
Why it matters
Healthy competition only motivates when people believe it's fair. Measuring effort instead of activity type lets everyone take part on equal terms, and a leaderboard on the office screen turns personal health into a shared, social habit.
  • Flutter
  • iOS & Android
  • HealthKit
  • Health Connect
  • Python
Home Heroes on a phone: a child's tasks for the day, coins earned, and tasks waiting for a parent's approval

Family · Web app

WebAndroidiOS

Home Heroes

When kids resist chores and parents find themselves constantly nagging, how do you solve it? How do you turn nagging into praise? The answer: Home Heroes.

The problem
Every parent knows the loop: remind, remind again, then argue. Chores become a power struggle, and kids learn that tasks are something done to them. I wanted a system where doing the right thing feels rewarding on its own, and where parents spend their energy noticing effort instead of chasing it.
What I built
Home Heroes, a Persian, right-to-left app that installs on any phone. A child ticks off a task, a parent approves it, and coins land in the child's wallet. Coins buy rewards the family chose together, from an in-app shop. Behind it is a small Node.js server with PIN-protected parent accounts, designed to run on hosting inside Iran so it keeps working during international internet outages.
Why it matters
Positive reinforcement and clear goals: the same principles I teach managers, applied at the kitchen table. The parent's approval becomes a moment of praise rather than an inspection, and kids start their tasks on their own.
  • Node.js
  • PWA
  • RTL
Antigravity Project Starter & Token Efficiency

AI Tooling · System Architecture

Web

Project Starter

What's better than smashing your computer against the wall when the AI Agents' honeymoon phase is over and you keep bumping into token limits? The answer: project-starter and token efficiency Skills.

The problem
As you accumulate AI coding skills and plugins, loading all 60+ skills and 13 plugins into every session exhausts context budgets and confuses the agent with irrelevant tools.
What I built
A 3-layer system: tokless for terse communication and code indexing, an inactive library pattern (keeping skills in ~/skill-library/ and copying only on demand), and a project-starter skill that interviews me and provisions minimal project environments.
Why it matters
Cut global active user skills from ~60 to 1, saving roughly 6,000–12,000 tokens before the first prompt. Read the full case study for architecture, macOS gotchas, and replication steps.
  • Google Antigravity
  • Claude Code
  • tokless
  • Python
  • MCP
  • launchd
  • macOS
Second Brain AI knowledge triage and synthesis system logo

Knowledge & AI · Edge System

WebAndroidiOS

Second Brain

When brilliant ideas, audio memos, and daily insights get lost in mental overload and scattered notes, how do you capture them effortlessly? How do you turn mental chaos into structured clarity? The answer: Second Brain.

The problem
Every day we absorb articles, meeting takeaways, voice recordings, and sudden reflections, but retaining and organizing them manually takes immense cognitive effort. Important insights get buried in chaotic folders, and ideas fade before they can turn into real action.
What I built
Second Brain, a personal knowledge management engine running at the edge on Cloudflare Workers, D1 SQL, and asynchronous queues. It ingests voice recordings, bookmarks, and raw notes, and uses a multi-model AI pipeline (Gemini, Groq, OpenRouter) to automatically triage, summarize, and file thoughts into structured action pillars behind Cloudflare Access.
Why it matters
Zero-friction capture with total privacy. Mental clutter is offloaded instantly into an intelligent, searchable workspace that synthesizes raw voice into clear next steps, without relying on third-party SaaS silos.
  • Cloudflare Workers
  • Cloudflare D1
  • Cloudflare Queues
  • Preact
  • Gemini
Virtual Technical Interview assessment simulator interface with scenario selection, timer, and workflow stages

Interview Prep · Assessment Simulator

Web

Interactive Assessment Simulator

When you have an interview which consists of cases and technical knowledge tests, how do you prepare for it? Do you simply study it or is there a better way? The answer: Interactive Assessment Simulator.

The problem
Technical and operational interviews increasingly rely on live case simulations, real-time data analysis, and critical stakeholder communication. Studying theory or reading frameworks is rarely enough to prepare candidates for the speed, operational pressure, and multitasking required during live assessment centers.
What I built
A distraction-free, browser-based assessment simulator designed with a warm editorial workspace. Candidates work through authentic interview workflows: analyzing live operational datasets, debugging interactive interface errors, logging structured P1 tickets, responding to stakeholder voicemails, and handling crisis scenarios—complete with synchronized screen/audio recording and automated multimodal AI coaching.
Why it matters
A high-fidelity practice environment that runs completely client-side in the browser, enabling candidates to build genuine muscle memory, practice executive communication under realistic time constraints, and receive instant rubric-aligned AI feedback.
  • Vanilla JS
  • Web Speech API
  • MediaRecorder
  • Tailwind CSS
  • Cloudflare Pages
Responsible 2gether on a phone: this week's chores chart showing each partner's share, 31% and 69%, broken down chore by chore

Home & relationships · Web app

WebAndroidiOS

Responsible 2gether

When invisible housework piles up and couples end up keeping score in their heads until an argument erupts, how do you fix the imbalance? How do you talk about chores without resentment? The answer: Responsible 2gether.

The problem
In most homes, the split of chores lives in two people's memories, and the two memories never agree. Invisible work goes unnoticed, small irritations pile up, and when the conversation finally happens it starts with 'you never…'. Feedback between partners has the same problem as feedback at work: too little praise, and criticism that arrives all at once.
What I built
Responsible 2gether, a web app for two that installs on both phones. Every chore has an owner and a weight in hours per week, and a single chart shows each person's share of the work and what it's made of. Partners give each other quick feedback: thanks appear on the other person's home screen, and a 'needs work' note becomes a task on their list. If someone gives fewer than two positives for every negative, the app gently nudges them towards balance. There are no accounts; it syncs through Firebase, works offline and runs entirely on free tiers.
Why it matters
It brings a coaching idea home: balanced, specific feedback. Seeing the real split replaces arguments about whose memory is right with a shared starting point, and the praise-to-criticism ratio stops feedback turning into scorekeeping.
  • React
  • PWA
  • Firebase
  • Cloudflare
Financial Command Center on a phone: the household dashboard showing how much cash is still needed before payday

Household finance · Web app

WebAndroidiOS

Financial Command Center

When household money lives in one person's head and turns every expense into anxiety and guesswork, how do you bring peace of mind? How do you turn money stress into a shared plan? The answer: Financial Command Center.

The problem
In most households, money lives in one person's head or is scattered across banking apps, bills and notes. That makes one person the family's 'finance department', and turns every conversation about money into stress and guesswork: can we afford this? What's due next month? What if one income drops?
What I built
Financial Command Center, a web app the whole family can install on their phones. It tracks debts, monthly bills, one-off charges and allowances, shows the cash-flow outlook and runs 'what if' simulations. There's no server: each family member signs in with Google, and the data lives in the family's own Google Sheet, syncing between devices and working offline. It runs entirely on free tiers.
Why it matters
When everyone sees the same numbers, money stops being one person's burden and becomes a shared plan. Keeping the data in a sheet the family owns means nobody has to hand their finances to a third party.
  • React
  • PWA
  • Google Sheets
  • Firebase

Learning · Education platform

Web

Yaadin.com

When dry, theoretical slides fail to change how managers actually behave, and human soft skills get lost in abstraction, how do you teach what really matters? How do you make leadership lessons truly stick? The answer: Yaadin.

The problem
Soft skills like giving feedback, handling conflict and running a meeting are the ones managers need most and are taught worst. Slides and theory don't change behaviour. People remember stories, and they learn by watching real situations play out.
What I built
As product manager, I took Yaadin from a blank page to launch: an online platform where professionals teach soft skills through real stories and case studies on video. Working with UI/UX designers, video producers, web developers and sales, we designed both the platform and its courses.
Why it matters
500+ subscribers in under six months, mostly through partnerships with about 20 companies that gave their teams access. Meanwhile our own team stayed happy and productive under real pressure.
  • Product management
  • Video learning
  • B2B partnerships

Next project: in progress

More stories of people and technology are on the way.

03

Teaching

Where I teach, coach and facilitate.

  • Management teacher & coach

    Iran Chamber of Commerce

  • Workshop facilitator

    CoachingOurselves

    A Henry Mintzberg programme

  • Management coach & mentor

    Nesha Group

  • Instructor

    SimBusiness

    Start-up simulation

  • Design Thinking for Innovation, instructor

    Scientific Association, University of Tehran

  • Business English teacher

    Safir Language School

04

Research

Research, papers, and books I've translated into Persian.

  • Case study & AI tooling2026

    How I cut skill overload in Google Antigravity: a per-project skill library

    Case study on token reduction, the library pattern, and automated marketplace updates

  • Research project2025

    AI Coaches for Entrepreneurs: how AI coaches affect the happiness and well-being of entrepreneurs with different personality types

    Completed research project

  • Preprint2024

    Positive Psychology Interventions: A Catalyst for Job Satisfaction, Work Engagement, and Withdrawal Intentions Among Remote-Working Cancer Survivors in Rural Areas

    Yari, Rahmanian, Saeidi, Birashk, Saraei & Ghodusi · co-author

  • Book translation2019

    Unlocking Leadership Mindtraps — Jennifer Garvey Berger

    Persian translation with Mohammad Hossein Naqavi · Milkan Publishing

  • Book translation2018

    Managing the Myths of Health Care — Henry Mintzberg

    Persian translation with Masoud Yadaei Amnab · Pooneh Publications

  • Conference paper2016

    The relationship between organisational culture and feedback

    Saraei, Hosseini & Mansouri · International Conference on Applied Research in Management and Accounting

  • Master's dissertation2016

    The relationship between employees' time perspective and their intrinsic and extrinsic motivation

    University of Tehran

05

Education

Degrees and certifications.

2016

MSc, Strategic Human Resources Management

University of Tehran

  • Ranked 17th among 50,000+ candidates in the national master's entrance exam for management
  • Recognised as an honours student
  • One of Iran's top three universities (QS ranking)

2014

BSc, Industrial Management

University of Tehran

  • Top 1% of 320,000+ candidates in the 2009 national university entrance exam

People & leadership

  • Teaching Human Resource Management GeneralistAustrian Federal Economic Chamber · 2017
  • Competencies of Strategic ThinkingHEC Montréal · 2018
  • Emotional & Social Intelligence Leadership CompetenciesNovel Managing School · 2020
  • Verified International Academic QualificationsWorld Education Services (WES) · 2021

Tech, data & innovation

  • CS50x: Introduction to Computer ScienceHarvard University (edX) · 2025
  • Agile Meets Design ThinkingUniversity of Virginia, Darden · 2022
  • People AnalyticsUniversity of Pennsylvania · 2021
  • mTalk: Fostering InnovationUSERN · 2018
  • National Information Systems ConferenceUniversity of Tehran · 2015

Teaching & language

  • IELTS General Training: 8.5IELTS · 2021
  • LENA: Lively and Sustainable TeachingAustrian Federal Economic Chamber · 2017
  • Oxford Teachers' Academy (TEA)Oxford University Press

06

Skills

What I bring to a team.

People

  • Human resources
  • Coaching & mentoring
  • Organisational behaviour
  • Onboarding design
  • Hiring & recruiting
  • Employee training
  • Team building
  • Teaching
  • Project management
  • Business development
  • Systems thinking

Technology

  • Building apps & tools (self-taught, CS50)
  • AI chatbots & tools
  • People analytics
  • Microsoft Office
  • Social media

Soft skills

  • Communication
  • Problem solving
  • Creative decision-making
  • Public speaking
  • Active listening
  • Stress management
  • Learning & relearning

07

Contact

Let's talk.

Free Consultation

Get in touch for a free consultation

Have an idea you'd like to build, or a people and team problem you're trying to solve with technology? Send me a quick note explaining your idea, and let's set up a free 30-minute consultation session.

Book your free consultation

Have a people problem that technology could help with, or a team that needs coaching? I'd love to hear about it.

References available on request.